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Mike's Hard Lemonade Co.

From Wikipedia, the free encyclopedia
Mike's Hard Lemonade Co. (USA)
Company typePrivately held company
IndustryAlcoholic beverages
FoundedApril 1, 1999 (April 1, 1999)
Headquarters,
United States
Area served
United States
Websitemikeshard.com

Mike's Hard Lemonade Co. is an alcopop supplier based in Levittown, Pennsylvania. It is part of Badlands Beverage Brands, Inc.[1] as of 2017. Founded in 1999, Mike's Hard Lemonade Co. defined the $3.2 billion flavored malt beverage category with the introduction of its new-to-market Mike's Hard Lemonade. Mike's partnered with the United Service Organizations in 2018, donating $250k.[2]

References

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  1. ^ Holden, Ronald. "America's Fastest-Growing Beer Brand, Mike's Hard Lemonade, To Refocus On 25-29 Year Old Males". Forbes. Archived from the original on 2024-02-01. Retrieved 2018-05-21.
  2. ^ "Mike's Hard Lemonade Extends The 'Bright Side'". www.mediapost.com. Archived from the original on 2022-01-28. Retrieved 2022-01-28.
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