MeJew movement

#MeJew is a social movement and awareness campaign that emerged as a response to the underrepresentation and misrepresentation of Jews in Hollywood and media. It focuses on fighting antisemitic tropes, ensuring accurate portrayals of Jewish identity, and addressing the exclusion of Jewish voices from their own stories.

Description

At the 2023 Sundance Film Festival, a panel discussed how Jewish characters are often depicted through stereotypical or inauthentic lenses. The movement calls for Jews, especially observant ones, to be authentically represented in film and television rather than being portrayed through external perspectives that reinforce harmful clichés, such as controlling, greedy, or unattractive personas.

Additionally, the movement criticizes casting practices where non-Jewish actors are chosen to play Jewish characters, overlooking the depth of Jewish experience, culture, and identity. An example raised during the discussion was Helen Mirren being cast to play Golda Meir, which sparked conversations about authenticity and cultural sensitivity in Hollywood.